A 5-step nurture sequence in 60 seconds. With Hoku.
Tell Hoku your goal and your audience. It drafts the whole sequence — subject lines, HTML bodies, delays between steps. You review, tweak, activate. Sends roll out hourly, gated by per-domain warmup so you don't get spam-flagged. Drip campaigns shouldn't take an afternoon.
The flow
Goal → draft → review → enroll → sending.
Tell Hoku the goal + the audience
"Nurture new website leads over 30 days for first-time
buyers in Kailua." Hoku knows your brand voice from your
Brand Kit. It writes 5 steps — each with subject,
HTML body with {{firstName}} merge
field, and the right delay between sends so it doesn't
feel like spam.
Review & tweak in the builder
Hoku drops its draft into a visual step builder. Edit any subject, body, or delay. Reorder steps with up/down arrows. Remove steps you don't need. Add steps Hoku didn't think of. Fair Housing + NAR compliance scanner flags risky phrases automatically so you don't ship something that gets you a complaint.
Enroll a Smart List as subscribers
Pick any Smart List — the ones you imported from Excel OR any tag you've applied in your CRM. Every contact becomes a subscriber and step 1 fires per its delay schedule. Re-enrollment is idempotent: contacts already subscribed stay on whatever step they're on, no duplicates.
Hourly sends, gated by warmup
The drip-sweep cron runs hourly. Each due subscriber gets their next step. Sends respect the per-domain warmup cap that protects your sender reputation — brand new domains ramp gradually from 50 sends/day to thousands over 4 weeks, all automatically. You never spam-flag yourself.
Why this matters
Drip campaigns are the lead-conversion lever every agent skips.
Every agent knows "follow up consistently" is the answer. Nobody does it — because writing 5 emails, scheduling them, building the audience, and gating deliverability is three afternoons of work. Most agents give up after step 2.
We collapsed the whole chain. Hoku writes the sequence in your voice. Smart Lists already know who to send to. Warmup gating runs invisibly in the background. Click tracking is coming next so you can see what works. The drip campaigns your competitors are too busy to write are the ones you send tomorrow.