Feature · IDX Websites
Your IDX website. Or your whole brokerage's, on brand.
Solo agents get a working IDX site with real MLS search, lead capture, and your branding, in minutes, not weeks. Brokerages get the same engine plus a brand-standardization layer so every agent's site reinforces your identity instead of fragmenting into 40 mismatched DIY sites.
- ✓ Real MLS search and lead capture, live in under an hour
- ✓ Brokerage admins lock the brand, agents vary only what is safe
- ✓ Included in every plan, no freelancer, no six-week wait
Two flavors, same engine
Your own working IDX site, branded and live fast.
Every agent's site, locked to your brand.
Built for both
Two flavors, same engine.
For solo agents
Your own working IDX site
Pick a template. Pick a color. Upload your logo and headshot. Hoku ghostwrites your hero copy and bio from a few questions. Connect IDX. Connect a domain, or use a free subdomain. You are live in under an hour.
- ✓ 5 templates and 5 color schemes
- ✓ Real MLS search and saved searches for visitors
- ✓ Lead capture forms wired to your CRM
- ✓ Your listings featured automatically
- ✓ Mobile-first, SEO-friendly out of the box
- ✓ Included in every plan
For brokerages
Every agent's site, on your brand
The biggest problem brokerages have with agent websites: every agent picks a different template, different colors, different font, and the brokerage brand disappears. We solved that. Brokerage admins lock the template, color scheme, header and footer, brokerage logo, and compliance disclosures. Agents customize only what is safe to vary: their photo, bio, contact info, and featured listings.
- ✓ Lock template, colors, and logo at the brokerage level
- ✓ Required header and footer disclosures auto-apply
- ✓ Per-agent sites still look distinct, all on-brand
- ✓ One IDX feed serves every agent's site
- ✓ Single dashboard sees every agent's lead capture
- ✓ Custom pricing for brokerages with 10+ agents
Why this matters
Brokerages spend $30K building a brand. Agents undo it with DIY sites.
Every brokerage has the same story: invest in a logo, a visual system, and a brand voice, hire an agency, do it right. Then 40 agents each spin up their own DIY site with whichever template a freelancer pitched them, half of them broken on mobile, none of them looking like they belong to the same firm. The brand investment dies in the wild.
The app fixes this for the whole brokerage in one move. Standard template. Brokerage-locked colors, logo, and footer. Agents customize the parts that should vary: their face, their listings, their voice. The brokerage brand stays consistent everywhere a prospect lands, and every agent still has a real working IDX site with lead capture, same engine, same caliber, on your brand.
Solo agents get the same template engine, same IDX, same lead capture, without the brokerage lockdown. Either way, you are not paying a freelancer $3,000 and waiting six weeks.